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Privacy Policy

PRIVACY POLICY
Website: udm.ro
Operator: Urban Development & Management SRL
Last updated: 16.02.2026

1. Introduction

The protection of personal data is a priority for Urban Development & Management SRL, as the data controller responsible for data processed through the website udm.ro. This Privacy Policy describes how the personal data of visitors is collected, used, stored, and protected, in accordance with Regulation (EU) 2016/679 on data protection (GDPR).

By using this website, users confirm that they have read and understood the provisions of this policy.

2. Data Controller

The controller of personal data is:

Urban Development & Management SRL
Website: udm.ro
Email: contact@udm.ro

3. Categories of Data Processed

Through the contact form available on the website, the following personal data may be collected:

full name
phone number
email address
the content of the message sent

Additionally, anonymous technical data may be collected through Google Analytics, such as:

anonymized IP address
device and browser type
pages accessed and visit duration

4. Purpose of Data Processing

Personal data is processed exclusively for the following purposes:

communication with individuals who submit requests through the contact form
providing the requested information or services
administration and security of the website
statistical analysis and optimization of the user experience

The data is not used for sending commercial communications without explicit consent.

5. Legal Basis for Processing

Data processing is carried out based on the following legal grounds:

the user’s consent expressed by submitting the contact form
the legitimate interest of the operator regarding the operation, security, and improvement of the website

6. Data Retention Period

Personal data is stored only for the period necessary to fulfill the purposes for which it was collected or in accordance with applicable legal obligations.

Data collected through Google Analytics is managed according to the provider’s policies.

7. Data Recipients

Personal data is not sold and is not disclosed to third parties for commercial purposes. It may only be accessed by technical service providers involved in operating the website, such as:

the hosting provider
the Google Analytics service

These providers act as data processors and process the data solely for the purpose of delivering the contracted services.

8. Rights of Data Subjects

In accordance with data protection legislation, users benefit from the following rights:

the right of access to data
the right to rectification
the right to erasure of data
the right to restriction of processing
the right to object
the right to data portability
the right to lodge a complaint with the competent supervisory authority

Requests regarding the exercise of these rights may be sent to: contact@udm.ro

9. Data Security

Urban Development & Management SRL implements appropriate technical and organizational measures to protect personal data against unauthorized access, loss, destruction, or alteration.

10. Changes to the Privacy Policy

The operator reserves the right to periodically update this Privacy Policy in order to reflect legislative or operational changes. The updated version will be published on this page together with the date of the latest revision.